Celebrate Mince Pie Day with Morrisons!
Published on 17th Nov, 2025
It's National Mince Pie Day on the 22nd of November, and we’re making sure everyone gets a slice of the action. We’ve been perfecting our award-winning pies all year long, and now it’s time to celebrate. We’re giving away 50,000 free pies, hosting a Post-a-Pie event, and sharing our favourite festive recipes! Ready to make more of Christmas? Carry on reading to see how you can join the action, get baking, and taste-test our best mince pies for yourself!
Why we’re so passionate about mince pies…
Why are we so obsessed with mince pies? Simple: we make the best ones, and we have for years! This Christmas, our newly launched The Best Signature Range mince pies are officially award-winning, scooping up accolades from Good Housekeeping, BBC Good Food, and Olive Magazine. They have beautiful melt-in-the-mouth brown butter pastry with rich, fruity mincemeat laced with brandy and warming spices. If you fancy something a bit different, our The Best Cherry Bakewell Mince Pies are just as popular with the judges. We're confident you'll agree! Try them for yourself:
What we’re doing to celebrate
Get ready for a truly unmissable celebration because this National Mince Pie Day, on November 22nd, we’re celebrating with more than just amazing pies! We’re marking it with a spectacular giveaway of 50,000 free mince pies! Yes, you read that right. We’re spreading festive cheer (and deliciousness!) far and wide, and here’s how you can join the action:
Send a Sweet Surprise with Post-a-Pie!
Want to share the joy of a free mince pie with someone special? Head over to Leeds Trinity on November 22nd for our incredible Post-a-Pie event! You won't be able to miss our unique stall – it looks exactly like a giant mince pie! Send a complimentary Signature Mince Pie to a loved one, complete with a festive message. It’s the perfect way to spread a little unexpected Christmas magic, courtesy of Morrisons.
Christmas Markets Special Appearance
Experience the magic of our Morrisons Christmas market stalls in London and Edinburgh from Wednesday 19th to Sunday 23rd November! These famous festive markets aren't just for soaking up the Christmas atmosphere; they're your chance to indulge. We'll be serving up free tasters of our award-winning Signature Mince Pies, proving why they're the best of the season. Come say hello, grab a sample, and let the festive flavours inspire your Christmas shopping!
Join us in London, Bishops Square, E16AD - stalls running between 11am and 7pm.
Join us in Edinburgh, Princes Street, EH24BL - stalls running between 11am and 7pm.
A Little Festive Delight, In-Store
Can’t make it to our markets or Leeds Trinity? Don't despair! We're bringing the celebration directly to you. Keep an eye out during your next shop, as we’ll be surprising customers with lovely tasters of our beautifully fruity Mince Pies in stores across the country! Find out if samples will be coming to a store near you here. It’s our way of saying Happy National Mince Pie Day and ensuring everyone gets a taste of our festive best.
Fancy making a batch of your own?
Get ready to grab your apron! Once you've taste tested our mince pies, why not try making your own award worthy wonders? It's easier than you think! Our Easy Star Mince Pies recipe is ideal for first-timers. For those feeling a bit more adventurous, our indulgent Mince Pie Blondies recipe is a must-try. Just click the 'Shop for ingredients' button to add everything to your basket and make your own perfect festive treats.
Make more of Christmas with Morrisons by trying our delicious recipes and treating your family to the best festive treats! From the award-winning quality of our Signature Range to the fun of baking your own Mince Pie Blondies, we hope you're feeling inspired to celebrate National Mince Pie Day with us.
